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Ailsa McDermott

I have been involved in South African television virtually since its inception, gaining valuable experience in most genres from magazine shows to reality series; from educational programmes to games shows; from documentaries to children’s series; from live broadcasts to talk shows.

Notable Productions

  • Fear Factor
  • All you need is Love
  • Shift
  • It’s for Life
  • Solutions 24
  • Mam’ Sakhile’s Story House
  • Zoned
  • Trending SA
  • Mojo
  • Grand Masters

I have produced television across all genres but have focused largely on Educational television, in the past, for Bop TV’s EDUTEL and, today for SABC Educational Television since I hold a teacher’s training degree, in English and French, a Bachelor of Arts degree from the University of the Witwatersrand and Post Graduate degree from the University of Paul Valery, in France.

This year, I launched my new company AILSA CRAIG PRODUCTIONS which focuses on production and scriptwriting training, mentorship and scriptwriting.

It has always been my mission to partner with up and coming or start up television production companies and act as Executive producer, coach and mentor for these companies.

I have made a shift in my career. In addition to being a Television producer, director and scriptwriter of long standing, I have branched out into life coaching; a dream that has remained unfulfilled until now.  I am a qualified life coach, executive coach and NLP Practitioner who is passionate about moving her clients from where they are to where they want to be, both personally and professionally, by shifting their mindsets.

I offer one on one coaching in my tranquil home office where I take individual clients on a fantastic journey of self-discovery and personal development.

 

I am also embarking on exciting, interactive group coaching courses with my partner, renowned media personality Kimberleigh Stark. The motivational and life changing “Shift Your Mindset” workshops have a multi-pronged approach; television orientated, Mastering the Art of Self and Giving Permission to Shine.